August 24, 2012 – Mouser Electronics, Inc., a leading global distributor for semiconductors and electronic components, has been honored among the “Top 10 Distinguished Distributors for 2012” in China’s electronics industry, organized by HC360.com. This honor closely follows Mouser’s recognition as the “Most Satisfactory Overseas Franchised Distributors Award” by the Electronics Supply and Manufacturing–China (ESMC) magazine in June.

“We are incredibly honored to have won this special Top 10 Distinguished Distributor Award,” says Mark Burr-Lonnon, Mouser Electronics’ Vice-President of APAC business. “This stands as a testament to our successful operation strategy in the Chinese market, and will help drive us forward as we continue to strengthen our investment in China. Mouser now supports RMB transactions and payments via UnionPay, which enables Mouser’s customer service and technical teams to provide even more efficient services to customers, speeding up the time to market for their new products. As Mouser continues to take progressive strides, we look forward to a healthy future.”        

“Mouser will remain focused on growing as the top brand for customers,” explains Burr-Lonnon. “By sponsoring Chinese Racing Sensation Ho-Pin Tung, we are not only elevating our presence and strength in China, but also reinforcing brand recognition among consumers. Furthermore, we have been very proactive in participating in exhibitions and conferences in China’s electronics industry, gaining exposure in all major media to directly communicate Mouser’s brand value and our promise in delivering a speed-to-market advantage for design engineers and buyers."

It is the fifth year of China's electronics industry Top 10 selections event, which targets enterprises and brands in China's electronics industry. Mouser has six local offices in Asia, including a Customer Service Center in Shanghai. The design-fulfillment distributor operates 19 offices worldwide across three continents.

With its broad product line and unsurpassed customer service, Mouser caters to design engineers and buyers by delivering What’s Next in advanced technologies from over 450 suppliers. Mouser is an authorized, trusted source for the latest semiconductors and electronic components, and is known for its rapid introduction of the newest technologies from the industry’s top manufacturers. As such, Mouser has been honored with numerous industry awards for its best-in-class practices.

The global distributor offers 54 different country subdomain websites and 17 currencies. Mouser Electronics’ websites are updated daily and search more than 8.9 million products to locate over 3 million orderable part numbers available for easy online purchase. Mouser.com also houses an industry-first interactive catalog, data sheets, supplier-specific reference designs, application notes, technical design information, and engineering tools. 

About Mouser
Mouser Electronics, a subsidiary of TTI, Inc., is part of Warren Buffett's Berkshire Hathaway family of companies. Mouser is an award-winning authorized semiconductor and electronic component distributor, focused on the rapid introduction of new products and technologies to electronic design engineers and buyers. Mouser.com features more than 3 million products online from more than 450 manufacturers. Mouser publishes multiple catalogs per year providing designers with up-to-date data on the components now available for the next generation of electronic devices. Mouser ships globally to over 375,000 customers in 170 countries from its 492,000 sq. ft. state-of-the-art facility south of Dallas, Texas. For more information, visit http://www.mouser.com or for information in Chinese, visit  http://www.mouser.cn.

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Mouser and Mouser Electronics are registered trademarks of Mouser Electronics, Inc. All other products, logos, and company names mentioned herein may be trademarks of their respective owners.